Starting a new SEO partnership can be both exciting and overwhelming, especially if you’re not sure what to expect. Many business owners hope for quick results, but effective SEO is a long-term process that starts with the right foundation.
In this article, we’ll walk you through what typically happens in the first three months when you begin working with an SEO agency. Understanding these early stages can help you set realistic expectations and stay aligned with your agency’s efforts.
Month 1: Learning, Planning, and Auditing
The first month is all about understanding your business, your website’s current state, and the competitive landscape.
1. Business & Website Analysis
Your SEO agency will take the time to learn about:
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Your business goals
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Your target audience
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Your current marketing efforts
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Your website’s structure and performance
They’ll evaluate whether your site is optimized for mobile, loading quickly, and easy for users and search engines to navigate.
2. SEO Audit
A detailed audit helps uncover issues like:
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Broken links or pages
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Missing meta tags
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Duplicate content
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Slow loading speeds
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Indexing problems
These findings will guide all future actions.
3. Keyword and Competitor Research
The agency researches the keywords your customers are searching for and studies your competitors to understand what strategies are working for them.
4. Strategy Development
Based on the audit and research, the agency will create a customized SEO plan. This roadmap outlines:
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Technical improvements
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On-page changes
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Content opportunities
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Link-building strategies
The first month is foundational. While there may not be visible improvements yet, this step ensures everything that follows is effective.
Month 2: Implementing Changes and Optimizing Content
Once the strategy is approved, your SEO agency moves into execution mode.
1. Technical Fixes
Issues discovered in the audit—like slow page speed, broken links, or poor mobile usability—are resolved to improve user experience and crawlability.
2. On-Page SEO Updates
Existing web pages are optimized for search engines by:
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Adding or improving title tags and meta descriptions
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Updating content with relevant keywords
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Enhancing headers and internal linking
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Optimizing images and media
These changes help search engines better understand and rank your content.
3. Content Planning
The agency develops a content strategy, deciding which blogs, landing pages, or guides to create to target important keywords. You may be asked to approve blog topics or provide insights for industry-specific content.
By the end of Month 2, you should see improved website structure, faster loading times, and stronger on-page SEO.
Month 3: Content Creation, Link Building, and Tracking
The third month focuses on building your site’s authority and tracking results.
1. Content Publishing
New blog posts and pages start going live, targeting the keywords identified earlier. These help drive organic traffic and provide value to your audience.
2. Link Building Begins
To increase domain authority and trustworthiness, your agency may:
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Reach out to industry blogs for guest posting
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Submit your site to relevant directories
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Build local citations
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Create content that attracts natural links
Link building is essential for ranking well, especially in competitive niches.
3. Performance Tracking and Reporting
Your agency monitors key metrics like:
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Organic traffic
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Keyword rankings
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Bounce rates
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Page performance
You’ll receive monthly reports showing what’s working and where adjustments are needed.
This is when you might start to see small but meaningful results—more visitors, better search visibility, or even a few new leads.
Long-Term Expectations
By the end of three months:
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Technical issues should be resolved
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On-page SEO should be in place
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Content should be actively published
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Your rankings should begin improving
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You’ll have a clear understanding of how the campaign is progressing
While full SEO results usually take 6–12 months, the first 90 days lay the groundwork for long-term growth.
Choosing the Right Partner Matters
Working with a professional SEO agency in Noida ensures you get expert support, local market understanding, and personalized strategies that align with your business goals. A good agency will keep you informed, explain each step, and focus on building results that last.
Conclusion
The first three months of SEO are about planning, improving, and building momentum. It’s a process that requires patience, communication, and trust—but when done right, it delivers powerful results.
If you’re considering working with an SEO agency, be prepared to invest in the long game. The results may not be instant, but the return on investment is well worth the wait.
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